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Helper

App

Branding, Web Design

Kuching, Sarawak, Malaysia

2023

Helper is an HR app that is designed to simplify the hiring process in Malaysia and Singapore. https://verifymyhelper.com/

Summary

A branding initiative for an innovative app. We were tasked with developing the complete brand identity for Helper, focusing on creating a user-friendly, approachable image that resonates with individuals seeking convenient solutions to HR challenges.


The branding strategy included logo design, color schemes, and visual elements that reflected the app’s core values of simplicity, reliability, and accessibility.

Challenge

Creating a brand image for a new app that fosters reliability from the get-go.

Solutions

A clean brand messaging that levies heavily on trust while addressing user's pain points.

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